Mental Health, Psychology
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Follow the Fear

A person dives from a platform into the sea at sunset, suspended mid-air above calm water with swimmers and a cargo ship visible in the distance.

Some­times, life scares me. The deci­sions I can make, or have to make. Not the ones where the risk is rea­son­ably easy to cal­cu­late. What will this cost me? How much time will it take? What hap­pens if it goes wrong, and can I deal with the fall­out? Those aren’t the deci­sions I mean. I mean the ones where get­ting it wrong could have seri­ous con­se­quences. The ones that could put rela­tion­ships at risk, or destroy them. That could affect my health for years to come. The ones I might look back on years lat­er and realise that this deci­sion got in the way of liv­ing a ful­filled life. Those are the deci­sions that scare me.

Late­ly, I keep com­ing across a par­tic­u­lar piece of advice on social media for exact­ly these sit­u­a­tions: If you have sev­er­al paths to choose from, take the one that scares you most. Sounds sim­ple. Even con­vinc­ing. After all, sure­ly the path we’re most afraid of must be the one where the most growth is wait­ing for us. But is it real­ly that simple?

It makes intu­itive sense that some­thing can be tempt­ing and threat­en­ing at the same time. Psy­chol­o­gy calls this an approach-avoid­ance con­flict. The poten­tial reward pulls us one way – and the greater the reward, the stronger the pull – while the threat cre­ates fear and pulls us the oth­er way. The impor­tant part is this: fear doesn’t nec­es­sar­i­ly count as an argu­ment against an option. It can also arise, and become stronger, pre­cise­ly because there’s so much at stake.

Then there’s the fact that we tend to feel par­tic­u­lar­ly torn when option A is famil­iar, while option B is new and unknown. The unknown cre­ates uncer­tain­ty, which can turn into fear or ampli­fy the fear that’s already there. And our minds have a neat lit­tle trick for sit­u­a­tions like this: choose option A, and those uncom­fort­able feel­ings imme­di­ate­ly start to fade. Researchers call this »expe­ri­en­tial avoid­ance« – the ten­den­cy to shape our behav­iour around avoid­ing uncom­fort­able thoughts and feelings.

Fear and risk are not the same thing

Look­ing at the mech­a­nisms that dri­ve our behav­iour puts that piece of advice from the begin­ning in a dif­fer­ent light. So let’s rewrite it. Some­thing like this: »If the main rea­son you’re reject­ing an option is that it scares you, it’s worth ask­ing whether you’re avoid­ing a risky choice – or sim­ply an uncom­fort­able feeling.«

There’s anoth­er prob­lem with that well-mean­ing advice: it seems to treat two com­plete­ly dif­fer­ent things as if they were the same. Fear and risk. If I’m afraid of speak­ing in front of a large crowd, over­com­ing that fear might gen­uine­ly help me grow. But if I’m con­sid­er­ing putting my entire life sav­ings into a project, that scares me too – except here, the poten­tial con­se­quences are much eas­i­er to cal­cu­late. I still don’t know whether the project will fail, but I know pret­ty damn well what I stand to lose. So it always mat­ters what pur­pose the fear is serving.

A quiet road intersection at dusk with directional signs, streetlights, and open landscape stretching toward the horizon beneath a pastel evening sky.

Let’s come back to some­thing I men­tioned ear­li­er: my fear of look­ing back and regret­ting a deci­sion. This is where some of the most inter­est­ing find­ings from the research come in. »Antic­i­pat­ed regret«, as psy­chol­o­gy calls it, turns out to be any­thing but straight­for­ward. In one 2016 study, researchers looked at the deci­sions of 108 peo­ple. For around 70 per­cent of upcom­ing deci­sions, par­tic­i­pants antic­i­pat­ed that they might lat­er regret their choice. In real­i­ty, regret fol­lowed only around 30 per­cent of the deci­sions they actu­al­ly made.

And although antic­i­pat­ed regret has a sig­nif­i­cant influ­ence on the choic­es we make, it doesn’t – as you might expect – always make us less coura­geous. Depend­ing on the sit­u­a­tion, it can increase or decrease our will­ing­ness to take risks. And things get more com­pli­cat­ed still. More recent research sug­gests that con­scious­ly antic­i­pat­ing regret can make peo­ple more risk-averse while at the same time increas­ing how sat­is­fied they are with their deci­sion after­wards.

So is the real point sim­ply to make more con­scious decisions?

Yes and no. Maybe, in the end, it’s less about choos­ing con­scious­ly rather than uncon­scious­ly – intu­ition can play an impor­tant role too. What seems to mat­ter more is that we don’t mis­take fear for infor­ma­tion with­out stop­ping to exam­ine it. If the usu­al advice is, »If you have sev­er­al paths to choose from, take the one that scares you most,« a smarter ver­sion might be: »If fear is influ­enc­ing your deci­sion, find out what that fear is actu­al­ly try­ing to tell you.«

Courage is not letting fear make the decision

And this is where con­scious deci­sion-mak­ing does come back into the pic­ture. Not because rea­son is good and emo­tion is bad. Emo­tions are an essen­tial part of good deci­sion-mak­ing. The well-known exper­i­ments by Anto­nio Dama­sio and col­leagues showed this in patients with dam­age to the ven­tro­me­di­al pre­frontal cor­tex: impaired pro­cess­ing of emo­tion­al sig­nals can go hand in hand with seri­ous dif­fi­cul­ties mak­ing deci­sions in real life.

What mat­ters instead is a kind of metacog­ni­tion: I can be afraid and, at the same time, reflect on that fear. Instead of ask­ing which option scares me more, I can ask why it scares me. And whether the rea­son for that fear should actu­al­ly mat­ter to the deci­sion I’m making.

In the end, with many of the deci­sions we make, we sim­ply don’t know how things will turn out. We can only judge the out­come in hind­sight. And when we do, it’s easy to for­get that we could only make the deci­sion from where we stood at the time – with the infor­ma­tion we had, and the resources avail­able to us. I can make a gen­uine­ly sen­si­ble, thought­ful deci­sion under uncer­tain­ty and still get unlucky. Or I can make a spec­tac­u­lar­ly bad deci­sion and get ridicu­lous­ly lucky.

Once we under­stand that, we can turn that famil­iar piece of social-media wis­dom on its head: Courage isn’t choos­ing what scares us. Courage is not let­ting fear make the choice for us.

Filed under: Mental Health, Psychology

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Hello — I’m Florian. I’m a runner and an ambassador for Spot the Dot, helping raise awareness of melanoma and other forms of skin cancer. I’m also drawn to the small things that make life feel rich: the diversity of specialty coffee, the stubborn silence of long bike rides, and those flashes of creativity you find in fashion and design. Professionally, I’ve spent the past two decades leading teams, shaping communication, and helping organizations navigate change. I’m currently in a period of professional transition — using it deliberately to deepen my thinking around organizational psychology, AI adoption, and the human side of transformation. It has become an opportunity to question assumptions, connect ideas across disciplines, and develop perspectives I hope to bring into my next leadership role. Every now and then, you’ll also find me behind the bar at Benson Coffee in Cologne. It’s a different kind of work, but one that reminds me every week that precision, curiosity and genuine human interaction matter just as much as strategy.

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